This CBS comedy ad was the toughest to judge. It could be quite effective. It stuck in my head. We get that it's funny (though the ad sells the show as dumber than it really is). The bad-luck theme comes through. But … ick. “It’s very uncomfortable,” agreed one industry insider, who, nonetheless, liked it.
This CBS comedy ad was the toughest to judge. It could be quite effective. It stuck in my head. We get that it's funny (though the ad sells the show as dumber than it really is). The bad-luck theme comes through. But … ick. “It’s very uncomfortable,” agreed one industry insider, who, nonetheless, liked it.