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Worst Week

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This CBS comedy ad was the toughest to judge. It could be quite effective. It stuck in my head. We get that it's funny (though the ad sells the show as dumber than it really is). The bad-luck theme comes through. But … ick. “It’s very uncomfortable,” agreed one industry insider, who, nonetheless, liked it.

Grade: B-           >>>> NEXT: TERMINATOR: THE SARAH CONNOR CHRONICLES


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The Live Feed is James Hibberd's daily news site covering the television industry. Here you'll find the latest primetime entertainment news, program ratings and video highlights, along with Hibberd's insider-fueled analysis and live blogging of major events. The Feed is edited and published by The Hollywood Reporter, where Hibberd is a senior reporter. Send tips/contact: james.hibberd@thr.com

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