Monday Night Football good for ESPN
By Paul J. Gough
NEW YORK -- Aaron Rodgers' first regular-season game as the Green Bay Packers' starting quarterback was good for the Packers and good for ESPN, too.
The Packers-Minnesota Vikings game televised as the opener of "Monday Night Football" averaged 12.5 million viewers, Nielsen Media Research said Tuesday. It's the most-watched program on cable TV for all of 2008, as well as up 13% compared to last year's "MNF" opening game (Baltimore-Cincinnati, 11.1 million viewers). The Packers won, 24-19.
ESPN followed it up at 10:30 p.m. ET with the Denver Broncos-Oakland Raiders game, which averaged 9.6 million viewers. It was the second most-watched cable TV show this year, ESPN said. It was also up 14% compared to the second game of Week One on "MNF" (Arizona-San Francisco, 8.5 million viewers). The Broncos routed the Raiders, 41-14.
The Packers-Vikings game was also well ahead of everything else on broadcast and cable TV for Monday night, a night that included the season premiere of Fox's "The Sarah Connor Chronicles" and the second episode of the season of "Prison Break."


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